STRATA - LIVE AMBIENT TECTONIC EXPERIENCE ✦ IDENTITY SYSTEM
The STRATA Live Ambient Tectonic Experience or S.L.A.T.E. is the event of the eon.
STRATA is a conceptualized exclusive live music event that would be located in a secret underground cavern location for die hard fans to see their favorite music artists live. In order to attend this music event, fans would have to go through a city wide scavenger hunt to find clues and solve puzzles in order to find “the Golden Wristband”. This golden wristband is the only way for the fans to get access into the music event of the eon.
Conceptualized, designed and prototypes by Nancy Danh Huynh
Video simulating the Chicago scavenger hunt for the STRATA golden wristband.
Conceptualized, designed and prototypes by Nancy Danh Huynh
Music: "Epos" by Zedd via Interscope Records
RESEARCH + MARK DEVELOPMENT:
SPECIAL THANKS & ACKNOWLEDGEMENT:
Robert & Stephen for being my mentors and guiding me through the project, Friends for supporting my endeavors and being a part of my video, the staff and faculty at the Field Museum, the Newberry Library and Gramaphone Records for showing kindness and helping me in making my video and vision come to life, as well as my fellow design classmates for feedback.